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Rafaela Febronio is an experienced marketing professional with a specialization in children's entertainment and pop culture. Currently serving as a Senior Marketing and Licensing Analyst at Panini Brasil since August 2022, Rafaela oversees the marketing for Turma da Mônica publications. Previous roles include Communication Analyst at Aurora Alimentos, where Rafaela supported content planning for social media and managed communication calendars, and Trade Marketing Coordinator at Piticas, focusing on pricing standards and promotional actions. Educational qualifications include various degrees in Marketing and Business from institutions such as Universidade Anhembi Morumbi and Universidade Guarulhos, complemented by training in Photoshop and Graphic Production.