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Michael Gruböck currently serves as the Director Key Account Management EMEA at PALFINGER AG, overseeing sales for key account customers and OEMs across Europe, Africa, the Middle East, and Australia. Previously, Michael held various leadership positions within PALFINGER, including Managing Director of PALFINGER Platforms GmbH and Product Line Leader for the truck-mounted forklift division. In addition to extensive experience in sales and management, Michael has worked as a Business Consultant at Time 2 Focus and was the CEO of HAAS+SOHN Wärmedesign Salzburg. Academic qualifications include a Dipl.Ing. in Material Science, a certification as a Business Coach, and training in Quality Management. Michael's career encompasses a strong focus on strategic development, project management, and quality assurance across multiple industries.