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Paul Wert is an experienced professional in the baking industry, currently serving as the Western Region Sales Manager at Pak Group N.A. since March 2015. In this role, Paul is dedicated to helping clients enhance their business outcomes through efficiency improvements and innovative product development, particularly in clean label and organic dough conditioners. Paul also owns Healthy Indulgence, providing commercial baking consultation focused on profitability. Previous positions include account management at Bay Co. Inc. and managerial roles in research and development at Sterling Foods, where product line extensions were created. Earlier experience includes sales and technical support at Bakemark, emphasizing product prototype creation and process improvement. Paul holds associate degrees in Business Administration and Business Management from the University of Phoenix and has received training from the American Institute of Baking.