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Dan O'Connor

Creative Director at PACO Collective

Dan O'Connor has a diverse work experience in the field of advertising and copywriting. Dan began their career as a Copywriter at Hanft Raboy and Partners, where they worked on projects for Match.com, Chemistry.com, Fortify Software, Hertz, and Showtime. Dan then joined Leo Burnett as a Copywriter before moving to Energy BBDO as a Freelance Copywriter. Dan also worked as a Freelance Copywriter at various agencies including BBDO, Euro RSCG, The Escape Pod, Digitas, Tribal DDB, Publicis Modem, DRT(Dirt), Paco Communications, and Red Cross, where they worked on accounts such as OfficeMax, Sears, Optimum Nutrition, Altoids, Wrigley's, AeroMexico, LG, and Digital Content NewFront. Dan then joined Team Detroit as a Sr. Copywriter, specializing in brand advertising for Ford North America and Global, and was responsible for the concept, writing, and execution of 360° branding campaigns. Dan has also worked as a Freelance Copywriter for various agencies and clients including Mullen Winston-Salem, Havas Chicago, CommonGround, Leo Burnett, Edelman, VSA Partners, Tribune Media Group, Grisko, PACO, and brands such as Coors Light, Illinois Lottery, CSX, HondaJet, American Family Insurance, Sprint, Coke, Mello Yello, Bacardi, Crystal Light, AutoZone, Pep Boys, Food Lion, Kellogg's, CTA, Ventra, Citi, ComEd, and Learning Resources. Most recently, Dan has been working at PACO Collective as the Associate Creative Director/Sr. Copywriter, where they serve as the co-creative lead on ComEd and Pork and Mindy's accounts, as well as working on projects for Blue Cross and Blue Shield, Illinois Lottery, Amazon, and other clients.

Dan O'Connor attended Miami Ad School from 2003 to 2005, where they pursued a degree in Copywriting, with a focus on Portfolio development. Prior to that, from 1998 to 2002, they attended the University of Illinois Urbana-Champaign and completed a Bachelor of Science degree in Advertising.

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