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Tais Rodriguez

Account Executive at Outfront Media

Tais Rodriguez has a diverse work experience in various industries. From 2016 onwards, Tais worked as an Account Executive at OUTFRONT Media, where they connected brands with consumers through out-of-home and digital media formats. Tais also identified and developed account opportunities, upsold business from new and established customer relationships, and delivered custom sales presentations.

Prior to that, they were a Digital Account Manager at hibu from 2012 to 2016. In this role, Tais managed a portfolio of over 300 advertiser accounts, worth over $750,000 in annual revenue. Tais was responsible for B2B business development, contractual negotiation, and developing strategic relationships.

From 2010 to 2012, Tais worked at Sony Music Entertainment as a Strategic Marketing Coordinator. In this role, they developed special projects and market strategies for the label's portfolio. Tais collaborated on over 60 special projects for the US Latin market, with several projects charting favorably on the Latin Billboard charts. Tais also conducted product research, asset gathering, and creative packaging for special projects.

Before that, Tais was a Staffing Manager at Robert Half International in 2008 and 2009. Tais partnered with business clients to fill open positions within their organizations and recruited, interviewed, and marketed new candidates. Tais was responsible for developing new business and expanding existing relationships.

In 2006, Tais worked as a District Sales Manager at Payment Alliance International. Tais collaborated with executive management to create strategic sales and marketing strategies, resulting in 275 new account acquisitions per month in the South Florida Tri-county territory. Tais also developed a compensation structure and recruited, screened, hired, and trained sales teams.

Lastly, in their early career, Tais served as a Sales Trainer/Team Leader at Ajanta Communications-Cydcor from 2004 to 2006.

Tais Rodriguez earned a Bachelor of Science degree in Entertainment Business from Full Sail University, completing their studies from 2009 to 2011. Subsequently, they pursued a Master of Arts degree in Strategic Communication at Washington State University, which they obtained from 2013 to 2015. Additionally, Tais Rodriguez has obtained certifications as a Certified Mobile Location Expert from GroundTruth (formerly xAd) in June 2017. Tais has also achieved Google Certified status and is a Premier Ambassador at Yahoo/Bing.

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