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Audrey Rigaudeau

Head of Acquisition at Ouihelp

Audrey Rigaudeau has a wealth of work experience in digital marketing and e-commerce. Audrey began their career in 2013 as an Assistante Marketing at Renaissance Factory. Audrey then moved to Digital Stores (Kidiliz group) in the same year, where they held the roles of Responsable Marketing Acquisition and Traffic Manager & eStore Manager. In 2018, they joined Afrimarket as VP Digital, where they were responsible for the development and evolution of the acquisition strategy across digital channels. Audrey also managed a team of 15 people and implemented testing and learning on campaigns. Since 2019, they have been the Head of Acquisition at Ouihelp.

Audrey Rigaudeau's education history includes a Master 2 in Economie et Conseil en TIC et e-Business (ECOTIC) from Universit\u00e9 de Rennes I between 2012 and 2013, a Master 1 in Strat\u00e9gie, Logistique et E-Business from Universit\u00e9 de Rennes I between 2011 and 2012, and a Licence in Economie et Gestion from Institut d'Economie et Management de Nantes - IAE between 2008 and 2011.

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