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Annetta Maiwald is an experienced professional in human resources and management, currently serving as the People & Transformation Manager and Head of People & Culture at ORTOVOX Sportartikel GmbH since May 2013. Responsibilities include overseeing HR activities such as personal development, recruiting, strategic workforce planning, and employer branding, alongside being a member of the management board. Prior roles include project leadership in corporate health management at BuS Elektronik and significant positions at adidas, Salomon, and Fitness Company, where Annetta held roles such as Category Manager Outdoor and Club & Sales Manager. Educational qualifications include a Diplom in Sportökonomie from the University of Bayreuth and a Master in Sports Management from the University of Yväskylä.