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Jennifer Keddy has extensive experience in public relations and marketing, primarily in the athletic apparel industry. Jennifer is currently the Director of Public Relations at OOFOS, a position they have held since February 2022. Prior to that, they worked at New Balance for nearly 20 years in various roles. From 2021 to 2022, they served as the Senior Manager of Global Public Relations, overseeing the development and execution of global PR strategies. Jennifer also held the position of Global Public Relations Manager from 2017 to 2021, where they focused on engaging the influential 24-35 year old female demographic and integrating PR tactics with marketing initiatives. Before that, they were the Apparel Marketing Manager, responsible for developing strategic marketing plans and driving awareness for New Balance apparel. Jennifer's career at New Balance began in 2003, starting as a PR assistant and progressing to Associate PR Manager, where they led PR strategies for brand initiatives and product launches. Jennifer also managed PR agencies and facilitated media outreach.

Jennifer Keddy, MBA completed their Bachelor's of Science degree in Marketing and Television, radio & film from Syracuse University from 1999 to 2003. Jennifer then pursued a Master's degree in Business Administration from UMass Boston, which they completed from 2005 to 2008.