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Cesar Augusto da Silva is a seasoned professional with extensive experience in sales management and market development, particularly in the fields of data loggers and agricultural equipment. Currently serving as Channel Manager for Latin America at Onset Data Loggers since September 2018, Cesar oversees distributor management and market strategies aimed at increasing market share. Prior roles include Manager of Sales at Sigma Sensors, where Cesar focused on the RX3000 weather stations in Brazil, and Chief General Manager at HIDRAUGAN COMÉRCIO DE SISTEMAS HIDRAULICOS LTDA. Cesar's early career included commercial representation and entrepreneurship in the spare parts market for agricultural machinery. Educational qualifications include a Bachelor of Business Administration from Universidade Federal de Mato Grosso and a postgraduate degree in Economics and Business Management, as well as professional coaching certification.