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Kristina Goncharova has over 9 years of work experience in marketing. In 2020, they took on the role of Head of Marketing at OneRep, a platform that removes unauthorized consumers' private records from more than 100 people search sites. From 2017 to 2020, Kristina worked at Targetprocess, Inc., first as a marketing consultant and then as an in-house performance marketer responsible for user acquisition and advertising effort. Kristina also worked at Orange Bird - Agile Marketing Agency as a Marketer in 2016 and at EVA - Health App for Women as Co-Founder and Marketer in 2015. From 2011 to 2015, Kristina was Co-founder and Marketer at Bookviser Inc, an international start-up focused on developing ebook reading application. During their time there, they grew the app's user base to 100 000 monthly active users and over 3 000 000 downloads in Windows and Windows Phone Stores.

Kristina Goncharova's education history includes a Bachelor of Arts degree in English & German Language & Literature from Minsk State Linguistic University, which they obtained between 1992 and 1997. In 2006 and 2007, they attended CIM | The Chartered Institute of Marketing, where they studied Marketing Planning, Marketing Communications and Marketing Management. In 2016, they attended IT Academy and studied Business Analysis. Additionally, they have obtained certifications from Google in Google AdWords Display Advertising, Google AdWords Mobile Advertising, and Google AdWords Search Advertising.