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Demitra Carter is a seasoned content creator and marketing professional with extensive experience across various organizations. Currently serving as a Content Creator for World Athletics and a Global Social Media Manager for On, Demitra also operates Demitra Carter LLC as Founder and Content Creator. Previous roles include Digital Media Assistant at the United States Olympic & Paralympic Committee, Marketing and Communication Coordinator at Exos, and Capstone Intern at Octagon. Demitra holds a Master's degree in Sport Management and a Bachelor of Business Administration in Marketing from Baylor University, where notable contributions as a Graduate Assistant focused on marketing and fan engagement. Additional experience includes internships with Creative Artists Agency, Wasserman, and Nike, enhancing skills in brand development and marketing strategy.