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Pratik Prasad is an experienced e-commerce professional currently serving as the Ecommerce Lead at Annalect India since April 2023, focusing on driving global e-commerce growth for Omnicom. Prior to this role, Pratik worked as a Business Manager in Ecommerce Strategy and Media at Publicis Media, where significant revenue growth was achieved for a major hair care brand. Previous positions include Account Head at 1digitalstack, where e-commerce solutions were developed for various brands, and Core Team Member at Adthera Consumer Brands, contributing to e-commerce growth strategies. Pratik also gained experience as an E-Commerce Analyst at Paxcom, managing accounts for leading FMCG brands. Educational qualifications include an MBA in Marketing from Symbiosis International University and a BBA from Nagpur University.