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Elita Baram has a diverse range of work experience in the fields of consumer insights, market research, and strategic decision making. Most recently, they served as the Vice President/Managing Director of Consumer Insights at OneMain Financial, where they built and enhanced the company's consumer and market research program. Elita also served as a key advisor to senior leaders, guiding strategic decision making. Prior to that, Elita was a member of the Board of Directors at Greensgrow, an urban farm and plant nursery in Philadelphia. Elita has also held positions as the Senior Director of Consumer Insights at David's Bridal, the Manager of Consumer and Customer Insights at Campbell Soup Company, and a Senior Analyst at Johnson & Johnson, where they managed market research and analytics for various brands. Elita's work experience showcases their expertise in driving strategies, uncovering customer needs, and informing decision making through data-driven insights.

Elita Baram earned a Bachelor's degree in Finance and International Business from Fox School of Business at Temple University in 2003. In 2009, they completed their MBA in Entrepreneurship/Marketing from Drexel University's LeBow College of Business.