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Ashley Labaki Rossel is a seasoned digital marketing professional currently serving as the Digital Manager at OMD Group since August 2023. With a diverse background in performance management and paid media, previous positions include Performance Manager at OYM Agencia and Paid Media Manager roles at Tekpro eCommerce and Reprise Digital. Ashley's expertise encompasses campaign planning, optimization, and strategy creation, supported by a strong proficiency in tools such as Data Studio, Google Analytics, and Google Ads. Starting a career as an Assistant in Digital Media at Omnicom Media Group in 2018, Ashley holds a degree in Advertising from Universidad de Artes, Ciencias y Comunicación, completed in 2018.