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Siby John is an accomplished marketing professional with extensive experience in consumer marketing and brand management. Currently serving as Consumer Marketing Insights Manager at YouTube, Siby has also held positions as Social & Influencer Marketing Specialist at the same company. Prior experience includes Brand Marketing Manager at Mobile Premier League (MPL) and Senior Account Director at Dentsu Webchutney, where Siby progressed from Account Director. Additional roles include Senior Manager in Account Management and Planning at The Glitch and Account Manager at Fryed Advertising. Siby holds a Master of Business Administration (MBA) in Marketing from Christ University, Bangalore, and a Bachelor of Technology (B.Tech.) in Electronics and Telecommunication from Maharashtra Institute of Technology.