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Maria Bozhko is an experienced marketing and CRM professional with a robust background in campaign management, client segmentation, and loyalty program development. Currently serving as a Campaigner at both Sberbank and Okko since late 2023, Maria's previous roles include Senior CRM at Haval Motor Rus and various CRM positions at ПочтаБанк and РН Банк. Maria has successfully led CRM strategy development, implemented Salesforce systems, and managed target marketing campaigns, contributing to enhanced client engagement and retention. With a solid educational foundation from the State University — Higher School of Economics and Universität Passau, Maria combines technical knowledge with practical experience in the finance and telecommunications sectors.