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Erica began her PR career nearly a decade ago in New York City where she handled media relations efforts for global consumer brands in the lifestyle space. Over the years she’s expanded into B2B with a focus on software, FinTech, and artificial intelligence. Her passion for storytelling combined with a love of brand development and media relations has allowed her to develop and deploy PR plans that have helped foster growth and credibility for clients. As an Account Manager at Offleash, Erica oversees account strategy, planning, and execution to ensure success for her team and her clients.