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Lars Jonker began their career in 2007 as a private chauffeur for Easy Way. In 2009, they took on an Intern role at HALF MOON, followed by a Business Manager role at AQ Services International in 2012. In 2013, they became Co-founder and Marketing & Operations for Oaky, a commission-free and personalised pre-stay upsell platform for hotels.

Lars Jonker studied International Relations and Affairs at the University of Amsterdam from 2011 to 2012. Prior to that, they completed a Bachelor of Commerce in International Business and Languages at Hanze University Groningen from 2005 to 2011.