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Emma Heth

Project Manager at Oak & Eden

Emma Heth has a diverse work experience spanning multiple industries. Emma began their career as a Digital Marketing Intern at Pine Valley Foods, Inc, where they promoted brand recognition through blogging and advertising campaigns. Emma then served as the President of STEAM Alabama, coordinating science-focused events at a local elementary school and creating lesson plans. Emma also worked as a Finance Assistant at Alpha Delta Pi.

In 2016, Emma interned as a Digital Media Intern at Saatchi & Saatchi X, where they participated in media planning and buying for major CPG companies, implemented digital content for marketing campaigns, and gained data analysis skills.

Emma joined Publicis Sapient in 2017, initially serving as a Digital Media Coordinator, where they provided SEO, Paid Search, and Paid Social strategies to clients. Emma then transitioned to the role of Digital Media Manager, crafting media plans, building relationships with internal and client teams, and managing status documents and reports. As an Account Executive, Emma acted as the day-to-day account lead for two brands within a pharmaceutical client's portfolio, maintaining knowledge of the client's product offerings and overseeing the execution of social and creative campaigns.

In 2020, Emma joined Merkle as a Senior Account Executive, where they led digital direct response projects for a top-tier health insurance company. Their responsibilities included corresponding with clients and agency teams, producing financial reporting and resource materials, and ensuring project completion with meticulous precision. Additionally, in the same year, Emma also worked as a Project Manager at Oak & Eden Whiskey.

Emma Heth obtained their Bachelor of Commerce (B.Com.) degree in Marketing from The University of Alabama, where they studied from 2013 to 2016. In addition to their degree, Emma also holds certifications in BrightEdge and In-Bound Digital Marketing, which they obtained in May 2017 and May 2015 respectively.

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