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Peter Helvig is a seasoned professional in sales and marketing, currently serving as the Group Sales & Marketing Director at Nybo Workwear A/S since 2017. With extensive experience in the industry, Peter has held key positions such as Sales & Marketing Director Nordic at both Ticket To Heaven and Kids Fashion Group GmbH & Co. KG, alongside roles at REDGREEN and PAPFAR Clothing Company A/S. Educational qualifications include a Merkonom degree in Sales and Marketing from Vejle Business School and an HH degree in Economy from Aalborg Business School. Peter's career spans over three decades, showcasing a strong background in driving sales and marketing strategies across various companies in the fashion and clothing sectors.