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Jarmo Lähde has extensive experience in the eCommerce and digital marketing sectors, currently serving as Director of Ecommerce for MCM WORLDWIDE since March 2016, where the role has expanded from Head of Ecommerce for the EMEA region. Prior experience includes serving as Ecommerce Manager (Global) for Swarovski from August 2013 to 2015, and holding multiple positions at Tommy Hilfiger between 2010 and July 2013, including Digital Content and Properties Manager (Global Digital Marketing) and Producer for Ecommerce Europe. Early career roles include Campaign Specialist at Bentley Systems, Webmaster at Luomus, and Web-Editor/SEO Consultant at Pro Region. Jarmo Lähde holds a BA (Hons) in Web / Creative Media / eLearning from Middlesex University, attained between 2003 and 2007.