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Madalyn Crum has worked in the marketing and communications field since 2012. Madalyn began their career at Traditional Medicinals, Inc. as a Marketing Coordinator in 2012. In 2014, they moved to Nutiva, where they held the roles of Sales & Marketing Coordinator, Associate Communications Manager, Marketing Communications Manager, and Senior Manager, Integrated Marketing Communications.

Madalyn Crum received a Bachelor of Business Administration - B.B.A. in Marketing from the University of Wisconsin-Eau Claire between 2008 and 2012.