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Lida Sarkhosh has over 16 years of experience in the health and wellness industry, currently serving as a Senior Brand Partner at Nuskin and as a Sales and Marketing Specialist at the NSE Group of Companies since July 2007. Lida is recognized for expertise in brand development for a US manufacturing company. Educationally, Lida holds a Bachelor's degree in English Translation from the School of Translation in Tehran, Iran, completed between 1969 and 1973.