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Lim Wei Ting has a background in marketing and brand management. Lim has held various roles in companies such as Income, StarHub, Singtel Consumer Business, Unilever, Resorts World Sentosa, Bintan Resorts International, and NTUC FairPrice. Lim is currently a Product Marketing Manager at Income, leading the team for general insurance and corporate business. Prior to this, Lim worked as an Assistant Brand Manager at StarHub and as a Marketing Manager at Singtel Consumer Business. Lim Wei Ting holds a Bachelor's Degree with Second Upper Class Honors from the National University of Singapore.