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Hanfu Song is a Senior Data Scientist at NTUC Enterprise Nexus Co-operative Limited, responsible for leading the development of AI-driven personalization and recommendation solutions for online grocery platforms since March 2021. Previously, Hanfu served as a Senior Data Scientist at Titansoft Pte Ltd, where expertise in building GBDT-based models for user behavior analysis was demonstrated. Earlier experience at Holmusk involved collaborative projects with the National Heart Center Singapore, focusing on clinical data analysis and predictive modeling. Hanfu holds a Master of Science in Industry & System Engineering from the National University of Singapore and a Bachelor of Engineering in Electrical and Electronics Engineering from Nanyang Technological University Singapore.