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Lorena Laborda is an experienced sales professional with a robust background in the technology sector. Currently serving as a Sales Manager at itelligence since November 2011, Lorena focuses on expanding the Spanish installed base of SAP clients, enhancing customer satisfaction, and increasing account revenue. Previously, Lorena held the position of Business Intelligence Sales Specialist at SAP, where responsibilities included developing market strategies for the SAP BusinessObjects Portfolio and organizing client events to boost the company's footprint in Spain. Additional experience includes sales roles at SAP and Yahoo!, where Lorena successfully identified and managed sales opportunities and contributed to market growth. Lorena's career began at Dell as a Project Sales Coordinator, managing significant projects and sales forecasts. Lorena holds an MBA in International Commerce from Escuela Europea de Negocios.