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Ulises González has over 25 years of work experience in the media and marketing industry. Ulises currently holds the role of VP Client Services Latam at NP Digital, starting in 2023. Prior to this, they worked as a Media & Marketing Consultant at Kanape Media Group from 2016 to 2023.

Before that, Ulises held various positions at Mindshare, including Client Leadership Director Latam from 2014 to 2016, Head of Operations Miami Office from 2013 to 2014, and Client Leadership Director from 2011 to 2013. Ulises also served as Client Services Director at Havas Media Group from 2009 to 2011.

Ulises' earlier experience includes positions at Initiative, where they worked as a New Business Manager & Client Services Director from 2006 to 2009 and as a Client Services Manager from 2003 to 2005. Prior to that, they worked as a Media Coordinator at MPG from 2001 to 2002 and as a Media Planner at Initiative from 1998 to 2001.

Ulises González completed an Executive Educational Program in High-Performance Leadership at The University of Chicago Booth School of Business in 2014. Prior to this, they pursued a Post graduation in Planning and Control of Communication Channels at Universidad de la Comunicación, S.C. from 2001 to 2002. Ulises obtained a Bachelor Degree in Advertising from the same university between 1996 and 2000.