Lori Fairbrother has over 20 years of experience in sales and marketing. Lori began their career in 1991 as Director of International Sales at Kronos Incorporated, where they were recognized as a top revenue producer for three consecutive years. In 1998, Lori moved to CA Technologies as Director of Global Channel Sales and achieved their quota targets for two years. Lori then joined Entuity in 2000 as Vice President of Business Development, where they were part of the executive management team and successfully transitioned the fast-growth UK-based company to launch corporate headquarters in the USA. In 2001, Lori started their own business, 2byrds, LLC, and provided strategic business consulting and hands-on marketing services to emerging technology businesses in the Boston area. Lori generated over $600K in annual revenues. In 2003, Lori joined SumTotal Systems, LLC as Vice President of Sales & Marketing and developed a strategic marketing plan and executed a sales strategy to enable the company to achieve $10M revenue objectives. In 2005, Lori moved to VERMEG for Banking & Insurance Software as Vice President of Global Marketing, where they secured industry awards and managed an integrated communications program for product launch that contributed to a revenue backlog of $5.5M. Lori also spearheaded a corporate-wide rebranding effort that completely reshaped the company's history to strengthen its image and improve its competitive position. Most recently, in 2020, Lori joined Nowspeed Marketing as Director of Creative Service Team.
Lori Fairbrother attended Southern New Hampshire University from 1986 to 1990, where they earned a Bachelor of Science (B.S.) in Technology Management.
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