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Abhishek Gupta is the Founder of NOVO Consulting, aiming to transform customer experience through strategic learning and technological interventions. As the Managing Partner of STOREASY LLP, he focuses on capitalising on the quick commerce industry. Additionally, he is the Founder of HAY Lifestyle, a brand targeting modern-day men. With a background in senior management roles in companies like Sewells Group and Raytheon Professional Services, Abhishek brings a wealth of experience in consulting and business management. He has also worked as a Brand Manager in companies like Godfrey Phillips India Ltd and Maruti Udyog Limited. Abhishek holds an MBA in International Business from Rennes School of Business and a MBA in Marketing from International Management Institute.