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Viviana Marelle Pagán-Muñiz has held various roles throughout their work experience. Starting in 2009, they worked at W3 Digital Agency as the Digital Marketing & Social Media Manager, where they established the Digital Marketing and Social Media division and managed client relationships and a team of professionals. From 2011 to 2013, they served as the Digital Marketing Advisor for Latin America at SOS Children's Villages, supporting fundraising and increasing awareness for the organization in the region. Viviana Marelle then became the Digital Marketing Director - USA at SOS Children's Villages USA from 2013 to 2015, responsible for online acquisition and retention strategies and acting as a spokesperson in Hispanic outlets. Moving on to AARP, Viviana held multiple positions starting in 2015, including Social Communications and Marketing Strategist, Client Advisor, and Sr. Advisor of Help Network, where they focused on developing strategies, enhancing data analysis, and improving consumer care services. Finally, they joined Novavax in 2021 as the Sr. Manager of Customer Experience, later becoming the Associate Director of Global Customer Experience Center, and currently serving as the Sr. Director of Global Digital Experience & Engagement, where they lead the digital team and oversees customer service operations.

Viviana Marelle Pagán-Muñiz holds an MBA in Marketing from Universidad de Palermo. Additionally, they have a Bachelor's Degree in Communications & Marketing from Universidad del Sagrado Corazón. Viviana Marelle also obtained a KCS v6 Fundamentals Certificate from The KCS Academy in 2017.