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Brett Hansen

Senior Digital Marketing Strategy Manager at Northern Crossarm Co

Brett Hansen has a diverse work experience across various industries and roles. Brett'smost recent position was at Northern Crossarm Co, where they served as the Digital Marketing Manager, Product Marketing Manager, and Digital Marketing Strategist. In this role, they were responsible for driving and overseeing the digital marketing strategy for a $20MM pressure-treated wood manufacturer.

Prior to that, Brett owned and operated Bluffpeak Creative, a full-service agency specializing in e-commerce, website design, copywriting, lead generation, and Facebook Ads advertising. Brett also had experience as the Owner and Product Marketing Manager at Scent-O-Zone, an e-commerce retailer providing outdoor products. During this time, they developed multiple websites, landing pages, and marketing collateral, as well as coordinated customer service and managed the overseas supply chain.

Brett also worked as a Digital Marketing Consultant at The Creative Group, providing consulting, planning, and digital marketing strategy for businesses in the twin cities metro. Brett'sresponsibilities included SEO copywriting, content marketing planning, and project management. Additionally, they held positions as a Digital Marketing Strategist and Marketing Content Manager at TCI Business Capital, where they created, managed, and executed digital strategies and omni-channel marketing initiatives.

Earlier in their career, Brett worked as a Copywriter III at Freelance/Aisle Rocket Studios, producing feature-loaded, benefit-driven copy for websites and Fortune 500 clients. Brett also served as a Copywriter II at Cabela's, where they managed high-volume, fast-paced web, catalog, and retail workloads, producing clear and concise copy for various areas of the corporation. At Aisle Rocket, they started as a Copywriter I before being promoted to Junior Copywriter, where they wrote slogans and headlines for promotional ads for Sears and Kmart websites.

Overall, Brett Hansen has demonstrated their expertise in digital marketing strategy, copywriting, website design, lead generation, and project management throughout their work experience.

Brett Hansen completed their Bachelor of Science degree in English from the University of Wisconsin Oshkosh, attending from 2003 to 2008. There is no information provided regarding any additional certifications or degrees obtained.

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