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Shannon A has been working in the field since 2008. Shannon began their career as a DJ and CEO at Sass PR, Marketing, Event Consulting & DJ Services, where they were responsible for managing and/or assisting with public relations, promotions, marketing, advertising, event consulting and planning, and booking concerning venues and entertainment. In 2014, Shannon A joined the Northeast Sports Network as an Advertising Sales.

Shannon A attended Lamoille Area Tech from 1990 to 1992, studying Marketing & Tourism.