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Greg Baden has over 15 years of experience in the financial industry. Greg began their career at Citi in 2004 as an account executive. In 2005, they joined HSBC as a senior account executive. Greg left HSBC in 2009 to join HF Financial as an agent. In 2011, they joined Senior Life Services as the hiring manager. Greg left Senior Life Services in 2013 to join North American Senior Benefits as a partner.

Greg Baden has earned both a Bachelor's degree in Interpersonal Communication from Salisbury University and a Business Administration and Management degree from the College of Southern Maryland.

Greg Baden reports to Lance Perry, CEO. They work with Max Graham - Junior Partner, Jordan Smith - Partner, and David Blair Ollendorf - Junior Partner.