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Fredrik Reis is an experienced professional with a robust background in sales and marketing, currently serving as the Sales & Marketing Director at Nokalux AB since June 2021, where responsibilities include overseeing the sales and marketing departments for luminaire development in the Nordic market. Prior to this role, Fredrik held positions such as Nordic Marketing Director at Witre Manutan and Marketing Director at Solar Sverige AB, along with previous roles in e-commerce, exhibition management, and sales management. Fredrik's career began as a Technician at Preseco Informationssystem AB, and notable earlier positions included Sales Representative, Technical Manager, and Education Manager. Fredrik is equipped with a DIHM Diploma in Business Administration from IHM Business School, enhancing a solid educational foundation for professional expertise.