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Joel Saji George is a seasoned digital marketing professional currently serving as the Digital Marketing Manager at Nightingale Health Services LLC and a Managing Partner at Gen Z Kart. With extensive experience in digital growth and marketing strategies, Joel previously held the position of Digital Growth Manager at Medilife Healthcare Group LLC, where significant achievements included managing over AED 4 million in PPC campaigns and generating AED 11 million in revenue. Joel's skills encompass content marketing, SEO optimization, lead automation, and team management, with a proven track record of improving conversion rates and organic traffic. Joel holds an M.B.A. in Marketing from Vishwakarma University and a Digital Marketing certification, alongside a background in commerce.