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Carmela Nava Asinas is a Business Development Manager with significant experience in the marketing and media sector. Currently serving at The Drum since January 2023, Carmela focuses on key accounts across the Americas. Prior to this role, Carmela managed corporate subscriptions at Adweek from August 2020 to August 2021, contributing to the brand marketing community. Earlier experience includes a business development representative position at IQPC and a customer success specialist role at Smartick, where notable achievements included expanding into English-speaking markets and achieving a 600%+ growth in B2C subscription sales. Carmela holds an MBA from IE Business School and dual bachelor's degrees in Psychology and Biochemistry from Saint Louis University and De La Salle University, respectively.