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Christine Pierce is the Chief Data Officer for Audience Measurement at Nielsen, where experience spans over two decades, including leadership of more than 2,500 employees. Previously, Christine held roles such as SVP for U.S. Media Operations and SVP for Data Science, overseeing a team of over 100 scientists dedicated to developing measurement methodologies across various media platforms. Significant accomplishments include implementing measurement transformations across 210 Local TV markets. Earlier experience includes positions at the American Bar Foundation as a Research Associate and at United Way as a Fundraiser. Christine's education includes a Graduate Certificate in Applied Statistics from Penn State University, a Master of Public Policy in Quantitative Methods from the University of Minnesota, and a Bachelor of Arts in English from the University of Kentucky.