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Mike Callanan has an extensive background in sports marketing and business development, currently serving as Sr. Director of Partnership Marketing at the National Hockey League since May 2008, where responsibilities include managing corporate partnerships and overseeing event activation and content distribution. Previously, Callanan held the position of Sr. Director of Business Development at the NHL, leading a team focused on sales and marketing strategies for prospective clients. Callanan's experience also includes a role as Director of Sports Sales and Marketing at CBS Sports, where marketing platforms for the CBS/NCAA Corporate Marketing program were developed, and serving as VP, Director of Sports Marketing at Zenith Media Services, managing sponsorships for Verizon. Additional previous roles span national broadcast sports supervision at General Motors Mediaworks and sports property negotiation at JWT and Zenith Media Services. Educational credentials include a BA in Political Science and English from Hobart and William Smith Colleges, and previous study at New York University.