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Kendall Nowers has been in the marketing and digital services industry for over ten years. From 2009-2013, they were an intern at Nexus Direct. Kendall then moved to TeenAIDS-PeerCorps as an intern from 2013-2014. From 2014-2015, they were an Administrative Assistant at Builders Art & Graphics, Inc. In 2015, they became the CEO and Marketing Consultant at Moonlit Misfit Designs, aiding small businesses in growing and modifying their online presence. Since 2017, they have been with Nexus Direct, first as a Social Media Specialist, then as a Digital Marketing Specialist in the Norfolk, Virginia area, followed by a role as Digital Marketing Manager, and finally as Creative and Digital Director.

Kendall Nowers has a diverse educational background. Kendall obtained a High School Diploma from Norfolk Academy in 2011. From 2012 to 2013, they attended The George Washington University but did not obtain a degree. Kendall then attended Auburn University from 2011 to 2015 and obtained a degree in Public Relations with a focus in Communication and Media Studies. In 2019, they enrolled in Full Sail University and obtained a Music Business degree with a focus in Business Administration and Management, General. Kendall also obtained a Certificate in Audio Arts with a focus in Audio Production in 2020. In October 2021, they obtained a Creating a Mood Board certification from LinkedIn.