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Effie Emmanouilidi is an experienced Art Director currently working at The Newtons Laboratory since November 2020, where Effie has collaborated with prominent clients including Lidl Hellas, Kia Hellas, and Pireaus Bank. In 2023, Effie co-directed the multimedia project "I AM A VULVA," aimed at redefining female body visibility and strength through various artistic mediums. Previously, Effie held the role of Art Director at 4 Wise Monkeys and a Junior Digital Art Director at Pollen Advertising, working with clients such as Volotea Airlines and Jumbo. Additionally, Effie served as a Photography Teaching Assistant at the Hellenic Centre of Photography. Educational achievements include a certificate in Artificial Intelligence from Knowcrunch and multiple degrees from Vakalo Art & Design College and Ethnikon kai Kapodistriakon Panepistimion Athinon.