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Martin Lindstrom is a branding and culture transformation expert, founder and owner of Lindstrom Company, and a New York Times best-selling author, known for their impactful works published by Penguin Random House. Recognized as one of the World’s Most Influential People by TIME and included in Thinkers50's Top 50 Business Thinkers, Lindstrom hosts the global show "Why Do We…?" on NEWSWEEK, exploring the motivations behind human behavior. Additionally, Lindstrom contributes as a featured columnist, establishing a prominent voice in the fields of branding and consumer psychology.