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Kelly Schulz began their career in public relations at Edelman, where they worked for four years and eventually became an Account Supervisor. Kelly then joined Meeting Professionals International as the Director of Communications, where they stayed until 2006. In 2006, they moved back to their hometown of New Orleans and became the Vice President of Communications and Public Relations for the New Orleans Convention and Visitors Bureau. Kelly played a crucial role in revitalizing the city's tourism industry and promoting New Orleans as a top travel destination. In 2014, Kelly joined ALSAC/St. Jude Children's Research Hospital as the Vice President of Communications. Kelly provided strategic oversight and leadership to various teams within the organization until they left in 2020 to become the Senior Vice President of Communications and Public Relations at New Orleans & Company.

Kelly Schulz attended Louisiana State University and Agricultural and Mechanical College from 1992 to 1997, where they pursued a Bachelor's degree in Public Relations, Psychology, Journalism, and Mass Communications.