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Yiyin (Eunice) Wang is a seasoned professional in cross-border eCommerce, currently serving as a Business Development Manager at Newegg since April 2017. In this role, Yiyin is responsible for recruiting sellers and managing existing partnerships to enhance their global reach across 80 markets. Previously, Yiyin held various marketing roles, including a position as Senior Marketing Executive at Reebonz from May 2013 to December 2016 and as a Marketing Specialist at CMoney from October 2012 to January 2013. Yiyin holds a Master's degree in Integrated Marketing Communication from Emerson College, earned between 2010 and 2012.