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Asad Ali currently serves as the Business Development Team Manager and Area Sales Manager at New Era Energy since September 2022, specializing in the supply and delivery of fuels and lubricants for various applications, including fleet and marine use. Prior to this role, Asad held multiple positions at Certas Energy from September 2014 to August 2022, where responsibilities included serving as Sales Supervisor and Business Account Manager, focusing on B2B sales across East London and the South-East, particularly in bulk fuel and lubricant sales. Asad began professional training as a Commercial Sales Representative through an apprenticeship, following completion of a high school education at Kingsford Community School.