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Rider Gordon is an experienced marketing professional with a strong background in demand generation and digital marketing. Currently serving as Demand Generation Manager at New Breed since January 2018, Rider has held multiple roles within the company, including Demand Generation Marketer and Search Team Technical Lead. Prior experience includes positions as Digital Marketing Specialist at Blink For Home, Energy Analyst at Burlington Electric Department, and Sustainability Intern at Burlington VT's Office of Economics and Community Development. Rider began a career in marketing as a Marketing Intern at Waylens. Rider holds a Bachelor's degree in Marketing from the University of Vermont and has furthered education at the Startup Institute.