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Armida Kaloti is an experienced marketing professional currently serving as the Regional Marketing Manager for South-West Europe at Netwrix Corporation since July 2021, overseeing marketing efforts in Italy, France, Iberia, and Belux. Prior roles include Partner Marketing Manager and Senior Marketing Specialist at Apparound, Marketing Manager at Cloud4Wi, and Marketing Operations Manager at WiTech S.r.l. Additionally, Armida has experience in communication and advertising from the Comune di Casciana Terme Lari and the Piaggio Group. Armida holds a Master's degree in Management 4.0 and Digital Transformation from Luiss Business School and a Master's degree in Marketing Management, alongside a degree in Public, Social and Corporate Communication from Università di Pisa.