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Ettore Rusina has extensive experience in sales across multiple outdoor and lifestyle brands. Since January 2014, Rusina has served as an independent sales agent for Nitro Snowboards and Osiris Shoes, expanding this role to include Neff Headwear in January 2015, and continuing with various brands such as W.A.R.D. GmbH - IRIEDAILY, SPECT EYEWEAR, and others from 2017 onward. Currently, Rusina holds sales positions with Mons Royale and Mountain Hardwear since early 2019, and maintains roles as an independent sales agent for GIRO SNOW, Polaroid Eyewear, and Armada Skis since January 2018. Rusina's educational background includes a degree from Università degli Studi di Torino, completed from 1997 to 2002.