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Ricardo Azula is a seasoned professional in sales and business management with extensive experience across various industries. Currently serving as Country Sales Director for Grupo Necomplus (Member of Payten) since January 2024, Ricardo holds a previous role as an Advisor at Humantech Innovation & Technology Agency from September 2019 to August 2024, focusing on human-centric technology consulting. Additionally, Ricardo worked as Director at BIO SAC Business Intelligence Outsourcing from May 2017 to January 2024, overseeing diverse business units related to customer experience management. In 2023, Ricardo briefly served as a Business Partner at Business Analytics SAC, promoting innovation through data. Past roles include Director Comercial and Gerente de Negocios at Hiper S.A., among other leadership positions in organizations like Digital Signage and Telefonica. Ricardo's academic background includes a degree in Accounting from Universidad del Pacífico.