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Lori James has extensive work experience in the senior living industry, with roles in sales and marketing. Currently, they are the Sales and Marketing Director at Navion Senior Living's The Reserve at Mills Farm since October 2022. Before that, they held the position of Sales Director at Hawthorn Senior Living from July 2021 and has also worked as Sales Director at Holiday Senior Living The Lodge at Wake Forest from April 2021. Prior to their roles in the senior living industry, Lori worked in various sales and customer service positions at companies such as Atria Senior Living, Kisco Senior Living, and Bayleaf Preschool. Lori has a strong background in customer service, marketing, and business management.

Lori James has a background in International Relations and Affairs from North Carolina State University. In 2012, they attended Wake Technical Community College and studied Pre-Nursing. Lori obtained a certification as a Certified Nurse Assistant from Wake Technical Community College in August 2013. In February 2017, they obtained a Notary Public certification from the Secretary of State.