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Bernie Niehaus has an extensive work experience in sales and business development. Bernie started their career at American Greetings in 1995, where they served as a Point of Sales Replenishment Manager until 1997. Bernie then worked as an Account Executive from 2000 to 2003. From 2003 to 2005, Bernie was a Senior National Account Executive at American Greetings, managing the 3rd largest sales team in dollar sales. In 2005, they joined Nautilus Inc. as a National Account Manager, and later became the Director of Retail Sales / New Business Development in 2017. During this time, they successfully launched the retail business into the South American, Latin American, and Caribbean markets. Bernie's most recent role is the Senior Director of Retail Sales / New Business Development at Nautilus Inc., which they have been holding since 2021. In 2022, they will be joining MANSCAPED as the Senior Director of Business Development for North America.

Bernie Niehaus earned a Bachelor's degree in Business Management from Miami University, where they studied from 1988 to 1991.